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AMANDA HELD

Founder & CEO

“Years ago, I struggled with mental health and relied on medication to cope daily until I met a wild Mustang named Shelby. Working with her taught me the power of emotional regulation and healing. I founded H.O.O.V.E.S. to share this with others, especially veterans struggling with PTSD. Through equine therapy, we can save lives.”

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Our Leadership Team

Along with our amazing volunteers, this group of professional and caring individuals bring their expertise to our table. From being behind the scenes to being on the front lines, we are thankful for their contributions.

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Our Advisory Board

Our advisory board helps guide H.O.O.V.E.S. with expert insight, strategic direction, and diverse perspectives. Their support keeps us aligned with best practices and strengthens our ability to deliver meaningful healing experiences. We are deeply grateful for their commitment and wisdom.

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Financial Advisor, 
Edward Jones

Heather Beier

President

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Entrepreneur,

Founder La Rue 1680

Stephanie Synclair  

Secretary

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Entrepreneur, International Business Consultant,
H.O.O.V.E.S. Alumnus

Henrike Klein

Treasurer

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Founder & CEO, Neuroflex Juice Co.

Dr. Emily 
Hayman-Schmenk

Member-at-Large 

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Director of E-Commerce for TDS Telecom

Adam Pancoast

Member-at-Large 

At H.O.O.V.E.S., our animal partners, featuring our remarkable rescue horses, play a crucial role in helping our veterans on their healing journeys. These gentle cohorts provide companionship, therapeutic interaction, and a sense of self that is invaluable to those we serve. 

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Our Mission, Vision & Core Values

Mission Statement:

We bring veterans and rescued horses together in life-changing experiences, creating powerful bonds that heal, restore purpose, and empower new beginnings.

Vision Statement:

Our vision is to create a world where veterans have access to transformative healing and personal growth. Through the power of nature and the strength of community, we guide individuals to thrive with purpose, resilience, and joy. Beyond healing, we are a movement, fostering a ripple effect that inspires change and leaves a legacy of hope for generations to come.

Core Values

  • Compassion: Serving with empathy and understanding.

  • Resilience: Empowering veterans to reclaim their strength and hope.

  • Community: Building a network of support for veterans and their families.

  • Integrity: Upholding the highest standards in our mission and work.

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